Who We Are

KHI Management, LLC is a full-service sports and celebrity-marketing agency representing some of the most successful and high-profile professionals in the sports, broadcasting and music industries as well as offering a variety of consulting and marketing services to corporate sponsors. In representing many of the biggest names in NASCAR, UFC, PGA, motocross and the music industry, KHI Management consistently maximizes their client’s brand awareness and marketplace value.

Founded by NASCAR Cup Series champion Kevin Harvick, KHI Management affords clients the opportunity to expose their brands across multiple sports and entertainment platforms via a singular agency with a vast array of services ranging from career management and media relations to licensing and philanthropy.

Prior to founding KHI Management, Harvick and his wife, DeLana, co-owned Kevin Harvick Inc. (KHI), a three-time championship NASCAR Truck Series and NASCAR XFINITY Series team. Proficiency in managing the day-to-day operations of organizations and drivers at the top levels of NASCAR laid the foundation for a seamless transition to athlete management, in addition to country music artists and entertainers.

KHI does not represent or solicit student athletes.